Price: ₹499
Pages: 500
ISBN: 9788131400357
In this Period Of Globalization, Factors Like Economic Crises, Differences In Standards Of Living, Imbalances In Income Distribution Environmental Degradation, Political Unrest And A Plethora Of Other Social, Economic And Technological Promblems Tent To Increase The Challanges And Threats Faced By Companies And Nations While These Factors Can Be Threats To A Business, Marketers try Continuously To Convert Them Into Opportunities Thus Marketing Plays A Significant Role In Successfully Running A Business